Budweiser (Anheuser-Busch) has released a brand new, pro-America ad apparently to stop the bleeding from recent protests of Bud Light. Anheuser-Busch has lost up to $7 billion in market cap since its partnership with Dylan Mulvaney became public. Mulvaney is a trans social media star who has become very controversial with his “365 Days as a Girl” routine. Many long-time Bud drinkers disapproved of the Bud Light / Mulvaney crossover and decided to launch a protest.
Many bars report up to a 50% decrease in Bud Light sales. Music star Kid Rock recorded a video of himself shooting Bud Light cans. Another video shows a man hitting a Bud Light bottle with a bat on a tee. Some conservative influencers are currently promoting a new beer company to counter Budweiser’s “woke” marketing. These protests have gone viral and even prompted the CEO of Anheuser-Busch to issue a statement that reads like an apology.
SOURCES:
Budweiser releases new pro-America ad with iconic mascot in wake of Anheuser-Busch Mulvaney controversy | Fox Business
Budweiser releases new pro-America ad with iconic mascot in wake of Anheuser-Busch Mulvaney controversy
Anheuser-Busch down $5B amid Dylan Mulvaney Bud Light controversy